William Buist
Building Better Business
Make the change you need today…
Working with business owners seeking the courage
and confidence to build a better business
Our sales activity is one of the key pillars of strategy for any small business it's important not just to think about what we want to communicate. We also have to consider the perception that we want to create with our potential client. Over the years, many...
Conversations create transactions, and better conversations create better transactions. How can you have better conversations and attract the right people to do the right deals and create sustainable profits?
As I write this blog towards the end of March 2020 the world is closing down. People are working from home, and not meeting others, in order to protect themselves from the challenges of coronavirus. Yet if part of our role in business is selling, then we all know the...
When you establish yourself firmly as an expert, your audience will be more likely to relax, trust in your judgment, and join your team
Signposts give us clear communication and clarity of direction. It’s the means by which you know you’re on the right road. The same is true in business.