On the road, the signposts stop when you reach your destination, but in business I’m not sure anyone ever stops travelling. We always have to communicate about what we are delivering, about what we could deliver, and continue to build the relationships that are needed for business to thrive.
If our products and services are to stand the chance, we need to give just the right information at the best moment. It is for this reason that I consider ‘signposting’ one of the key strategies of any business.
We don’t plan to fail and we like to think that we are in control of our own destiny in a way that allows us to bring things back when they slip. Hoping that things will work out is the optimists’ curse, fearing that they won’t is the pessimists’ curse.
This is a book for anyone thinking about, or in the midst of, building a business, a business team or working with others.
Exceptional performance today differentiates businesses, it gives them an edge over their competitors and they thrive, for now. Yet what they do that makes them successful is copied, improved, enhanced and before you you know it, it is just an everyday expectation.
Identify things that need to change in your business, then change them with an intention to make them more reliable, consistent, and repeatable.
Mastery brings with it many responsibilities and rewards. Don’t play small, instead reach for what you can become.
Rework is a different sort of book. It takes the challenges of running a business and breaks them down into bite-sized chunks.
The book references, elements of the things that we think about every day, what’s important and what isn’t. What do we care about and what do we not.