William Buist
Building Better Business
Make the change you need today…
Working with business owners seeking the courage
and confidence to build a better business
Too often business is played as a finite game when there is a determination to hit a particular target by a particular date, or to beat the growth rate of your nearest competitor. Playing an infinite game will open opportunities that affect the way that we both do and think about business for the future.
Anne Taylor’s book comes well recommended, having won its category in the Business Book Awards for business self-development books in 2021.The book outlines 10 principles in four areas: Inside (about you, the leader); Outside (about others); Between (about where they overlap); and Beyond (about your whole life). Through applying the principles within its pages, you will be able to become a reasonable leadership Practitioner.
Mike Pagan’s book Mental Wealth is subtitled “Unlock Your Potential, Enrich Your Life”.
Mental Wealth is about creating the environment in your own life where you’re able to build the mental resilience and emotional awareness through the support of others, to enable you to perform at your best. To literally unlock your potential.
I think Deep Work is one of those books which is really talking about a single idea, but breaks it down into what actually proves to be quite complex and interesting elements of neuroscience – why we get distracted, what we can do about distractions and so on.
Poke the Box is described as a manifesto about “starting” by making commitments and making things happen. When I work with businesses sometimes they don’t start, they are waiting – for things to be perfect, waiting for the opportunity to be clearer, waiting for demand for product to arrive.
Sometimes we have to develop the product and then create the demand that it deserves.
Better Before Bigger, Rethinking Business Success by Nick Cramp is a book designed for the owners and leaders of what Nick described as “adolescent” businesses.
It is in these businesses that Nick can make the biggest difference. If you run a business there will have been a time when it felt as though it was growing up, you were having to converse with older, more established businesses but without any of the experience, they had.
The Goal is a different style of business book, it is written as a story. A story of a man called Alex Rogo and his challenges in an engineering factory.
The Advice Trap is a book about giving (less) advice, in which the irony of writing a book that offers lots of advice about giving less is not lost on its author – Michael Bungay Stanier.
Simon Hazeldine’s book Neuro-Sell is a guide to many aspects of how your customers and prospects are both thinking and feeling during the sales process.
Typically, it’s on the first Thursday of each month that we discuss the book we read in the previous month. These discussions are online and available to all Bookclub members. Even if you haven’t read the book members are welcome to listen to the discussion and learn what other readers took away from the book.
During each month there will be discussions about the featured book in our private facebook group, and other conversations between members.
Join the book club by completing the form below.